If there’s one dish that embodies the spirit of Moroccan culture, it’s couscous. Found in homes, markets, and restaurants across the country, couscous in Morocco is more than just food—it’s a weekly ritual, a symbol of hospitality, and a link…
The Moroccan carpet (or “zarbia”) is a handmade woolen rug that dates back centuries and is deeply tied to the traditions of Berber, Arab, and Saharan communities across the country. Unlike factory-made rugs, Moroccan carpets are created by hand, often…
When you think of Morocco, spices, tagines, and bustling souks might come to mind. But one of the country’s most treasured—and often overlooked—products is olive oil. Deeply rooted in Moroccan culture, agriculture, and cuisine, olive oil in Morocco is more…
Tucked between the Rif Mountains and the Mediterranean coast, Tetouan is one of Morocco’s most captivating, yet often overlooked, cities. With its whitewashed medina, rich Andalusian heritage, and nearby beaches, it offers a unique blend of history, culture, and coastal…
If you’re wondering what to see in Beni Mellal, you’re not alone. Often overlooked by the typical tourist trail, Beni Mellal is one of Morocco’s best-kept secrets — a peaceful city nestled between the Middle Atlas Mountains and the Tadla…
Beyond the vibrant souks of Marrakech and the golden dunes of the Sahara lies a deeper story—one that weaves through the mountains, deserts, and cities of North Africa. It is the story of the Amazigh in Morocco, the Indigenous people…
Among Morocco’s sun-drenched landscapes and ancient medinas lies a powerful, lesser-known story—one of tradition, empowerment, and sustainable tourism. Visiting an argan oil women’s cooperative Morocco is more than just a stop to buy souvenirs; it’s a window into a centuries-old…
Tucked away in the olive-clad hills of northern Morocco lies Moulay Idriss Zerhoun, a serene and spiritual town often overlooked by tourists. This sacred destination offers more than just religious significance—it’s a gateway into Morocco’s deep-rooted history, local hospitality, and…
If you’re looking to go beyond Morocco’s bustling cities and into the heart of the Middle Atlas Mountains, Azrou, Morocco is a hidden gem worth exploring. Just a short drive from Fez or Ifrane, Azrou offers a refreshing change of…
If you’re dreaming of crisp mountain air, Berber villages, and breathtaking alpine views, then Imlil, Morocco is your ideal destination. Nestled in the foothills of the High Atlas Mountains, this tiny village is the perfect escape for nature lovers, trekkers,…
